As Scott N. Brown, general manager of audience measurement at Nielsen, states of the latest results: Yet, that doesn’t necessarily diminish Mulan’s #10 placement, since—unlike the other top 10 entries—it happens to be a premium offering on Disney+, for which subscribers must fork over $29.99 in addition to their subscription cost to view the film, granting the viewer perpetual streaming access. Thus, despite the array of qualitative criticism and its problematic attachment to Sino-American geopolitics, the amount of people who capitulated to the paywall was seemingly significant enough for the film to place in the top 10. – It hardly matches the billion-plus-dollar box office grosses the studio originally imagined for the picture, but it’s something. You can check out Nielsen’s top 10 streaming programs for Aug. 31-Sept. 6 just below, with the previous week’s placements in parentheses:
